HouseStager™ Pro 2 Day Home Staging Training

Staging Training

HouseStager™ Pro: A two day home staging specialty workshop.

You asked for it, and I’m so excited to be able to teach this in-person workshop. Learn the ins and outs of staging and styling a resident occupied home.

Did you know that only 9.7% of homes going on the market are vacant? The majority on homes are occupied and staging homes to sell with people living in them can be tricky on so many levels.

This is a specialty technique workshop focuses on the resident occupied home. Whether you are launching a professional home staging business, a Realtor, Builder, or Home Design Enthusiast - HouseStager™ Pro is designed to advance your skill set in the home staging arena.

Using my 23 years as an Interior Stylist -Learn how to use and enhance what the homeowner already has by giving a home’s existing furnishings, accessories, art and surfaces a new perspective. Comprehensive instruction of the step by step methodology of building a beautiful room. Accessorizing lessons on how to style the perfect mantle, bookcase any surface to finish a space.

SUMMER July 16/18th FALL September 17/18 Workshop location: Frankfort, IL

Selling while Dwelling Stylist

HOUSESTAGER™ PRO - A two day in-person home staging workshop. This comprehensive home staging specialty class will focus on preparing a resident occupied property for the real estate market. This 2 day intensive is focused on technique, the 5 steps of room arrangement, and lifestyle design formulas.

Best practices to increase the marketability for the ideal buyer utilizing the seller’s current belongings, smart home design updates and curating styling accouterments to showcase the home to its fullest and attract the ideal buyer.

• Best practices to increase the marketability for the ideal buyer when styling an occupied residence.

• Making best use of the home’s furnishing contents - what stays, goes and how to curate a space with supplement shopped and/or rental furnishing/accessory props.

• Psychology component advocacy techniques and procedures to help the home’s resident(s) not only live in a staged home, but move on from a place that holds personal identity to a real estate marketed property.

Learn core updates both inside and out for maximum return on investment, ideal color palettes that can bring the home up to par for today’s savvy buyer and hands-on styling lessons in our Styling Lab on room layouts, creating focal points, accessorizing, and the importance of color when styling a home to sell.

“Statistics show that only 9.7% of homes going on the market are vacant, which means that over 90% of homes listed have residents living in them. ”

— NY Times

Details

Hands on, on-site Styling Lab sessions for real time learning.

Lifestyle design and interior styling methods to create optimal emotional appeal for the buyer.

Curated HouseStager™ Pro paint palettes and selection sheets for both paint and improvements.

TELL ME MORE! -FILL OUT FORM FOR A DISCOVERY CALL visit my education site: Interior Stylist Network

What I'm Shopping - A Buffet for Home Staging

A WEEKLY HOME DECOR SHOPPING GUIDE

I had two home staging clients last week in need of pulling the dining room together in preparation to sell their home. Both had the essential table and chairs, but lacked a buffet to create that visual & emotional recipe of an authentic dining room.

Although the dining table is the emphasis of the space, the buffet is the styling muse of the dining room. A staged dining room should tell a story of visual appeal and a lifestyle of family and friends celebrating. Add art or a mirror above the buffet and its top surface has unlimited options for accessorizing for a visual and lifestyle win.

STAGING TIP: Dining rooms have an important mission when selling a home - They are one of first rooms a Buyer sees when viewing the home, and need to make a GREAT 1st impression.

Although the dining table is the emphasis of the space, the buffet is the styling muse of the dining room.(Photo: Danielle Moy @Properties)

What I’m Shopping -

My 1st client’s existing dining set was a simple dark wood IKEA set. I found a buffet at HOME GOODS that would fit perfectly in their space and will add interest and elevate their simple table with it’s textural doors and varied wood tones. It looks much higher end for its price tag of under $300.00.

HOMEGOODS Buffet (Photo: Julea Joseph)

My 2nd client’s existing table was a well loved Shaker style table and chairs in natural oak. Because of its age, the table had a yellow undertone. I found an up-styled painted buffet on FB MARKETPLACE that would complement and modernizes the Shaker set, and with its gray Chalk Paint. The gray color will tone down the aged oak table hue and catch the buyer’s eye with its casual, farmhouse look. The price tag was under $200.00.

FACEBOOK MARKETPLACE (Photo: Source)

The BONUS for both of these home sellers is, they get to move these pieces to their next chapter of home. Either piece can be used as a media piece, in a guest bedroom, or right back into a dining room.

Join me next week for “ What I’m Shopping”.

More than a Home Stager... Why I call Myself an Interior Stylist

Fresh back from my speciality design training in Dallas, Texas (home staging training didn’t exist yet),  I landed my 1st client.  Recently moved into her new home, she was so excited to get it pulled together and make it hers. As we chatted about design ideas, she confided she partly hired me because she was hosting a baby shower and really want her home to look special.  Too, could I help her with ideas about the baby shower?  Instantly, part of this project was to advise which China to use, theme ideas and how to style the event.

The AHA Business Model Moment

That was my AHA business model moment. This new home design business I was launching was so much more than making a home pretty, my new job was to help a homeowner fully celebrate and embrace their home.

Not fitting into any box, I called myself 1st a Home Stylist, which was short lived being confused with a Hair Stylist that comes to a client's home!  A simple word swap of INTERIOR from HOME solved the identity problem and my business brand was born.

More than a Home Stager

Beyond a home stager's regular repertoire of just prepping a home for sale, I have for 17 years offered up a signature menu of interior stylist services that progressively celebrates their home. Once that house is SOLD,  there are a menu of design services to turn that NEW house into a home and celebrate the haven within.

•·        Color Consultation-  Already familiar with your things from your old home,  I am right by your side in expertly selecting and creating a new color palette.  From paint,  wallpaper to fabric selections,  gone are the old home owners hues, or those contractor white walls - in with color choices in-tune to your belongings and personal style.

•·        Interior Redesign-  I take what you have and make it all work within your new home.  In just a day or two,  your blank space becomes your space.  Interior Redesign is the art of arranging what you already have.  With specific steps and procedures, spaces become balanced, functional and unified. Best of all, you get instant gratification and validate your existing pieces.  This process then opens the door to new pieces and creative ideas to repurpose or refreshed what you have.  A very 21st century way of decorating a home.

•·     Shopping, Procurement & Traditional Design Services- If you'd like to refresh, add to your furniture & collections, we can help shop for those new pieces  Need more traditional design service such as custom window treatments, reupholstery services or help with choosing a new counter or embark in a remodeling project?  Our talents and resources can add those finishing touches and updates to your home.

•·     Lifestyle & Entertainment Services-  Your home is now ready to greet family and friends - from styling a home for a holiday or season, setting the stage for a party, or making a backyard patio a summer retreat.  - I help  my clients  celebrate the haven within.

Do Home Stagers Only Stage Vacant Homes?

You'd think so from all the HGTV shows and magazine spreads wouldn't you? A vacant home shows real drama when transformed from empty to full with furniture and accessories when on film or in print. Right?  The reality is though, that almost homes that are getting ready to go on market have people living inside of them. 

And that is where we come into play. At Reinventing Space we are happy to transform an occupied property into that awesome home desired by today's picky buyers.  Our secret weapon is that we are experts in re-styling what you own and stepping up your space with stylish and trend forward rental or purchased. It's a winning combination.  

Our process is simple, we'll setup a date to conduct our Home Staging Evaluation.  Notes and suggested enhancement procedures are made (which you'll need to complete before we sweep back to style your home). While you are working on your home, we're putting together a proposal to finalize the home staging process.  We select, coordinate and then style your home so it looks its very best.  Here's a recent example - Take a look:

So now you are informed - Home Staging isn't just for vacant homes.  Aren't you excited that you too can have your home staged and styled and move it to 1st in line when it goes on the market?  Shoot us an email, we'd be delighted to work with you.