2025 Home Trends - What Buyers Want

New technology, old-world style: Zillow reveals 2025's home trends

Zillow® is unveiling its data-driven predictions for the trends that will define our homes in the new year. In 2025, homeowners and buyers will blend the latest technology with nostalgic, old-world charm to create comfortable, sustainable and climate-resilient homes. That means features such as whole-home batteries and EV chargers will coexist with cozy home libraries, vintage fixtures and 19th-century sculleries.    

Zillow identified five emerging trends by looking at hundreds of home features and design styles mentioned in millions of for-sale listings in 2024, then identified the keywords showing up far more frequently than a year ago. When certain features appear in a rising share of listings, it's a signal that they are in demand and desirable to a buyer. Real estate agents are uniquely attuned to what buyers want, and savvy agents will highlight those features when marketing a home for sale.

2025 Zillow Home Buying Trends Infographic by InteriorStylist.org

interiorstylist.org

Electric features: Today's home buyers are looking to live their values, seeking out homes with sustainable and environmentally friendly features. Mentions of whole-home batteries have surged by 62% since last year, the fastest-growing feature in this year's analysis. Whole-home batteries store excess energy from solar panels, acting as a generator during a power outage or when the sun isn't shining. Solar panels are appearing 18% more often in for-sale listings on Zillow, as are the terms "sustainable" and "green." 

It's not just solar power. Electric vehicle (EV) chargers are appearing in 34% more for-sale listings on Zillow today than a year ago. And electric ranges are gaining traction, too. Mentions of induction cooktops are up 5%.

Cozy vibes: The term "cozy" is no longer a negative real estate euphemism — it's a sought-after design trait. Listings mentioning "cozy" have increased by 35% compared to last year. Yes, home buyers are embracing smaller, cozier spaces for affordability and sustainability, and rejecting the cavernous open floor plans and pandemic-era need for more and more space. The great room has been replaced by smaller, cozier, color-saturated rooms that serve a specific purpose, such as dens and dining rooms.  

Cozy living spaces are replacing the cavernous great room

(Photo: Julea Joseph).

Old-world comeback: Move over, Grand Millennial style. 2025 is set to go full granny, with floral patterns, tapestries, antique furnishings and chintz making a strong return. Nostalgia is a growing trend, appearing in 14% more listings than in 2023, while "vintage" mentions are up by 9%. Additionally, bibliophilic decor and home libraries are on the rise, showing up 22% more frequently in listings on Zillow. The Victorian-era scullery is also making a 21st-century comeback. This second kitchen, or back kitchen, where entertainers can hide the dirty work of meal prep and cleanup, is appearing in 8% more listings today than a year ago. 

The Victorian-era scullery is making a 21st-century comback

(Photo: Jason House & Home)

Climate resiliency: With climate-related disasters becoming more frequent, sellers are highlighting features that offer some degree of protection, and buyers are seeking them out. Zillow research finds that 86% of recent home buyers say it's very important that a home have at least one climate-resilient feature. 

The share of for-sale listings on Zillow that mention flood barriers is up 22% compared to last year, seismic retrofitting is up 20%, and references to water catchment systems are up 19%. Drought-resistant turf yards are showing up 14% more often compared to a year ago. 

Spa-inspired wet rooms: This luxurious design element, most often found in high-end hotels, is the latest spa-inspired upgrade to start showing up in homes. A wet room combines the shower and bathtub into one waterproof space without the usual shower curb or enclosure. Wet rooms are being featured 19% more often in listings on Zillow. 

A wet room combines the shower and bathtub into one waterproof space.

(Photo: GETTY images)

This 2025 bathroom trend is part of a growing emphasis on wellness design. As buyers become increasingly attuned to the ways their home impacts their physical and mental well-being, the share of for-sale listings that mention wellness features is up 16% compared to last year.    

ARTICLE REPRINTED : SOURCE Zillow Group, Inc.

The Heritage Home Design Trend

Everything Old is New Again

It’s best to call it a NEW trend, especially for the younger generation home dwellers who abhor all décor of their parent’s abode.  We’ve seen home trending whiffs of a collective Grandmother direction worded as “Granny Chic” “Granny Millennium” and last summer’s “Coastal Grandmother” (brought on perhaps by watching too many newly discovered Nancy Meyers’ movies during the pandemic?). In any case the buzz worthy 2023 home interior design and styling trend has been coined “The Heritage Home”

The Heritage Home

My interpretation of this home styling trend means that old is finally and refreshingly OK, passed down is cool, and mixing old and new creates individuality. Mix + match is the trend, pairing your functional clean lined current furnishings with passed down and vintage. This combination results in a home that doesn’t look like this month’s home décor aisle at your favorite big box retail store - but one that’s style looks like has been curated and patiently collected for years. 

Items that may have been tucked away for years can be showcased, garage sale finds layered and celebrated in a new, fresh way and favorite pieces refreshed with a new coat of paint or fabric. The trend stems in pairing them with your present-day pieces to create a space that looks curated and developed and totally uniquely your own.

An accent table can be the perfect surface to showcase your vintage finds. (Photo: Reinventing Space)

Paint company Krylon chose their 2023 Color of the Year ( #COTY) Spanish Moss by this trend saying “The heritage trend style is increasingly growing in popularity - the comfort and reassurance found in the past. The color is seen in upcycle, recycled, vintage and antique furnishings and it inspires D-I-Yers to create inviting spaces full of comforting personal choices - ..offering a dose of nostalgia and familiarity at the same time.”

Reinvent an old tea/cocktail cart into something new and fresh for your home by giving it a makeover. The piece can be that infused celebration of “old + new.”

Krylon 2023 Color of the Year Spanish Moss ( photo: Krylon)

I like the phrase “full of comforting personal choices”.  If we’ve learned one thing about the past three years it’s that home IS truly our shelter from the storm.  It’s no wonder that our past down treasures and quirky vintage finds now find a special place in our home, and the need to refresh what we already have is our new home design mantra for 2023. 

Create a comfortable space filled with old and new (Photo: Reinventing Space)

The trend celebrates and embraces a home’s architecture and esthetics too - meaning not erasing the heritage of a home’s build era, but instead following its guidance to include the history and flavor of the home’s ambiance. Flippers are you listening?

Quirky Embraced

Your home’s bones should be embrace and celebrated. (Photo: Reinventing Space)

Pinterest calls it Hipstoric

Pinterest brands the trend “Hipstoric” and according to their data - “in 2023, people will find new ways to honor old stuff in their homes. Got a hand-me-down handy? These searches are helping people combine vintage—often inherited—pieces with their modern styles. Thanks to the Boomers and Gen X driving these trends, antiques have never looked so chic.”

High trending searches on Pinterest:

Eclectic interior design vintage+850%

Mixing modern and antique furniture+530%

Antique windows repurposed+50%

Maximalist decor vintage+350%

Mix + Match style with layers of personality. Furniture, pattern, eras, magically melded to create a one-of-kind space. From floral wallpapers, lush velvets, to repurposed vintage finds revitalized with peel and stick paper.

Drew Barrymore for Walmart (Photo: Walmart)

The English Home

Across the pond, and always a jump ahead, this trend has been in full  embraced in 2020 -

“As the latest spring home décor collections preview at London Design Week (LDW) 2020, it’s clear that heritage design principles continue to influence the work of today’s leading interior designers.

Whilst new design ideas offer innovative inspiration to those updating their homes, they also incorporate style from the past – bringing colour palettes and patterns back from the archives. Interior experts are guided by time‐honoured techniques and architectural features, too, celebrating the importance of skill and craftsmanship in home décor.” - The English Home

Home Entertaining + Celebrations

82% of consumers surveyed said they plan on entertaining at home as much or more than 2022 (International Housewares Association) 

Heritage Trend - Traditional dinner entertaining (Photo: Pottery Barn)

Scroll through any online home furniture/lifestyle retailer and you’ll find the Tabletop/Entertaining tab is chocked full of product and explained inspiration.  Home entertaining and daily traditional home rituals seem to be très chic, from afternoon tea in lovely antique cups, to sit down dinner parties with friends. Perhaps there is still hope for us Boomers to pass down generational China sets and silver serving ware!

As an Interior Stylist I straddle two worlds - I consult home dwellers how to fully embrace, personalize and celebrate their home, and home sellers who want to prepare their space for a new family by removing that personalized stamp.  The 2023 Heritage Trend can be fully embraced by both dwellers and sellers.

• Mix + Match -  Erase the idea that you need a matching “suite” of furnishings. Create a room that incorporates many styles and eras.

• Repurpose and Reinvent - Have a passed down or well loved piece?  Don’t be fearful of reinventing it with a coat of paint or new fabric. 

• Consider traditional updates to a home. Celebrate the bones of your home. Instead of erasing the past, embrace it.  From lighting  architectural elements, to color palette - consider following a guide to the past to update.

• Maximalist or Minimalist, all are welcome with this trend and can work to both’s advantage

• Curate collections and passed down heritage - whether in a bookcase vignette or as your daily dinnerware, personalized and individual are key ingredients.

• Infuse old and new -  Daily function always trumps fussy, the goal is a space that looks like it has been layered over the years.

In conclusion - Shop your home and unearth passed down and forgotten treasures. Repurpose and reinvent them if you want to put your fingerprint on them. Consider adding some traditional and old design styles into your home whether with color, fabric, wallpaper or architectural elements. Create a home that celebrates its heritage, your own heritage and create a space that is individually yours.

- Julea

Can’t figure out how to pull your it all together? My business model is based on using what you have 1st before buying new. I’m happy to help you create a curated home whether in person or on-line. Call or text me at 708-543-8597.

Reference Links:
(https://www.homeaccentstoday.com/trends/mother-nature-inspires-2023-colors-of-the-year/)

(https://business.pinterest.com/en-us/pinterest-predicts/2023/hipstoric-home/)

(https://www.theenglishhome.co.uk/the-top-5-heritage-design-elements-for-elegant-homes/

2015 Fresh Colors in Home Design - That 70's Shade, ORANGE!

I posted on my Facebook page the other day Elle DECOR's take on PANATONE's Spring 2015 Colors. One of the colors in the mix is an orange, Tangerine, 15-1247.  

A friend responded with -" Having lived thru the 70's and seeing my mother in law's orange shag in the 'rec room' I never want to see anything remotely tangerine again." 

70's Orange Shag Carpet Contempt

One would guess seeing acres of orange carpet, especially while visiting your mother-in-law would result in contempt for the color.  But I would encourage my friend and everyone to find a renewed joy in this fantastic hue;  it seems to be trending in home design everywhere. According to Chicago Tribune Real Estate columnist Mary Umberger, who just returned from the 2015 Kitchen and Bath Industry Show in Las Vegas "...orange is hot again, judging from the numerous kitchen displays that showed either accents of bright orange or whole slabs of the stuff."  Counter top company, Formica Corporation enlisted iconic designer Jonathan Adler to create a new line for them, which just won a BEST of KBIS.  His orange does not look like the Brady's kitchen.

Jonathan Alder for Formica Corporation

Orange in Living Room Photo (Source)

Orange is a bold color for most,  so maybe taken in smaller doses. Beside dipping into it in your kitchen, why not try some orange in the rest of home's spaces with accents?  Throw pillows, lamps or vases are easy choices since they are small and can add just a hint.  Move on up to an area rug with a bit of the hue to create an anchor to a new palette, or take a bolder step into a statement making accent chair.

Anyway you slice it, that old 70's orange seems to be back! Maybe it will replace Black?

1. Ikat Rug - Shades of Light

2. Hot Dog Happy Pillows - Naked Decor at Wayfair.com

3. Alpaca Throw  - Crate & Barrel

4. Mr. Smith Chair - Haute House at Horchow

5. Linhas Dinnerware - Anthropologie

There's Something About Marsala - PANTONE's 2015 Color of the Year

PANTONE Marsala (Photo gallery selections: Source)

PANTONE the leading authority on color has announced their color of the year. For most, you know PANTONE by seeing the PANTONE 'color and paint' display at home improvement store Lowes. But for design insiders they are the guru's of color marketing trends - From fashion and makeup to autos and appliances, their color collections are what we see transformed into new products all over the world.

PANTONE Color Studio

So this year they selected a mellow, red/brown color "Marsala".  They say: “PANTONE 18-1438 Marsala is a daringly inviting tone that nurtures; exuding confidence and stability while feeding the body, mind and soul. Much like the fortified wine that gives Marsala its name, this robust shade incorporates the warmth and richness of a tastefully fulfilling meal, while its grounding red-brown roots point to a sophisticated, natural earthiness" I like it! There's something exciting and a bit daring about the color and such a refresh change. We've already seen it in high end fashion, but could we incorporate into our home interiors?

Marsala Color of the Year PANTONE - Fashion (Photo: Source)

Sure, it's the color of brick, wood tones or a rich berry paint color.  So if you want to warm it up or add a bit of spice to a space - incorporate away.  If you like a more neutral backdrop, try pairing the color with cooler tones, for juxtapose pairing of warm and cool.

Marsala can be translated into Home Decor options.

PANTONE also said to pair Marsala with two other 2015 trend colors - Aquamarine and Glacier Grey.  Both of these colors have a strong presence already in home decor and perhaps already in your home.  Why not add a pop up your place with easy purchased pillows, a rug or accent accessories to add a bit of Marsala to your mix?

SPRING 2015 PANTONE COLOR TRENDS

Looking to step up for more Marsala? It could be a option for creating a statement in a space. perhaps a piece of furniture, bold window treatments, or a wallpapered accent wall. Consider this new trend color and I think you too will see - there's something about Marsala.

Hooker Furniture - Bombay Chest (Photo: Hooker Furniture)

Marsala toned fabrics and textiles by Ralph Lauren (Photo: Source)