Does House Staging Work - YES it Does! -NAR 2015 Profile of Home Staging Report

The spring housing market has just started and there is good news when is comes to Realtors knowing that HOME STAGING services are an important factor in showcasing a home. 

The National Association of REALTORS, NAR recently released a report about Home Staging. The report, 2015 Profile of Home Staging surveys both seller and buyer's agents about the effectiveness of the Home Staging process. The 1st of its kind, the report shows that Realtors  see the value of the art and marketing of Home Staging.  96% of Buyer's agents said that Home Staging has an effect of how a buyer views the home.

The NAR's Infographic below is a summary some of the key statistics gathered from the survey. 

Whether your are a home seller or REALTOR, home staging is an essential factor when selling the most expensive investment a homeowner has ever made. 

For Chicago area Realtors interested in receiving more education on Home Staging,  Mainstreet Organization of Realtors offers a Home Staging course for Realtors. The Certified Staging Consultant (CSC) Course - is not only an IAR C.E., but also a MORe Certification. The course is very popular and is now offered at all 4 of MORE's Chicagoland offices. The course too can be hosted off-site by an office or brokerage.  For more information, visit my site's Home Staging Education page or call 708.448.7500.

Also, few more past posts on Home Staging. 

The Often Forgotten Pre-Photo Shoot Styling

10 Home Staging Tips to Make Your Listing Look Like a Model Home

Simple Lessons in Home Staging -Living Room Tips

There's Something About Marsala - PANTONE's 2015 Color of the Year

PANTONE Marsala (Photo gallery selections: Source)

PANTONE the leading authority on color has announced their color of the year. For most, you know PANTONE by seeing the PANTONE 'color and paint' display at home improvement store Lowes. But for design insiders they are the guru's of color marketing trends - From fashion and makeup to autos and appliances, their color collections are what we see transformed into new products all over the world.

PANTONE Color Studio

So this year they selected a mellow, red/brown color "Marsala".  They say: “PANTONE 18-1438 Marsala is a daringly inviting tone that nurtures; exuding confidence and stability while feeding the body, mind and soul. Much like the fortified wine that gives Marsala its name, this robust shade incorporates the warmth and richness of a tastefully fulfilling meal, while its grounding red-brown roots point to a sophisticated, natural earthiness" I like it! There's something exciting and a bit daring about the color and such a refresh change. We've already seen it in high end fashion, but could we incorporate into our home interiors?

Marsala Color of the Year PANTONE - Fashion (Photo: Source)

Sure, it's the color of brick, wood tones or a rich berry paint color.  So if you want to warm it up or add a bit of spice to a space - incorporate away.  If you like a more neutral backdrop, try pairing the color with cooler tones, for juxtapose pairing of warm and cool.

Marsala can be translated into Home Decor options.

PANTONE also said to pair Marsala with two other 2015 trend colors - Aquamarine and Glacier Grey.  Both of these colors have a strong presence already in home decor and perhaps already in your home.  Why not add a pop up your place with easy purchased pillows, a rug or accent accessories to add a bit of Marsala to your mix?

SPRING 2015 PANTONE COLOR TRENDS

Looking to step up for more Marsala? It could be a option for creating a statement in a space. perhaps a piece of furniture, bold window treatments, or a wallpapered accent wall. Consider this new trend color and I think you too will see - there's something about Marsala.

Hooker Furniture - Bombay Chest (Photo: Hooker Furniture)

Marsala toned fabrics and textiles by Ralph Lauren (Photo: Source)